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Home >> Knowledge Base >>Need to redesign you website
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NEED TO REDESIGN YOUR WEBSITE?
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Having a website is great for business.
But do you know when it is time to
refresh your website’s design? Ask
yourself the following questions with a yes
or a no as honestly as you can:
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If you answer “no” to more
than four questions, then perhaps your
website is due for a redesign.
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Having your website redesigned is no easy
task. You can’t just get the services
of a designer and developer. You need
perform certain “chores” in
order to zero in on what your site needs and
how it will achieve your goals. To
successfully redesign your website, you
must:
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Reassess your current website.
Remember the SWOT (strengths,
weaknesses, opportunities, threats)
analysis? Write what you’ve analyzed
and create a priority list.
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Is there anything missing?
Are there developments or changes in your
business? A new product or new
information? Take note of these as
well.
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Our competitor’s doing what!?
Well, you’re not there to copy or
duplicate what they did, but rather be
inspired. Lots of ideas can come from
looking at what your competitors are doing.
They might also be using keywords you
haven’t used before.
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What shall be your new style?
Will it be fun? Corporate?
Artistic? Professional or technical?
Do you need to change color schemes?
As long as it suit’s your company or
brand’s personality, go for it.
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Website information/content. Your website should
contain information that is easy to
understand and find. It should
encourage visitors to take action and most
of all, use important key words.
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Website navigation.
Your site should be able to find what they
want hassle-free. If they can’t find
what they’re looking for after three clicks,
then a redesign is in order.
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About Us & Contact Us.
For safety reasons, people like to know who
they’re doing business with. Having
biographies of key individuals on your
website can arouse interest and foster
trust.
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Do some spring cleaning.
Do visitors see very old content on
your website? No one likes old
content, even old newspapers get thrown
away. Would you want that to happen to
your website?
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Organize and prepare your content for
your designer.
A common mistake website owners do is
to just send everything to their designer
without organizing it. They can’t read
your mind. Prepare individual document
files for each page content, include
important links and cross links as well as
for any forms you’ll need on the website.
Provide a list of your preferred keywords
too. This way, your site will be
completed and published faster.
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And because redesigning a website is no easy
task, we at (brand) can provide you website
design services you can rely on. We
give professional services that fit your
needs; we can even provide redesign
consultation to fast-track your website
redesign. If you’re ready to start
redesigning your website or if you’d like to
know more about our web site design and
development services, send as an email
here.
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